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Andreas Plastiras

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Andreas Plastiras
How brands are approaching the opportunity and the challenge of the men’s FIFA World Cup
22 November 2022 • Qatar 2022 is both a huge global marketing occasion and regarded as the most controversial tournament in men’s FIFA World Cup history. Sports business consultant Andreas Plastiras looks at how brands are handling the first winter World Cup.
About Andreas Plastiras

Andreas provides consultancy services to the sports industry, harnessing the value of sporting excellence to tell better, more meaningful stories, strengthen community engagement and inspire positive personal and social impact.